Our strategy-based design process is an iterative approach that leverages the best of lean methodology, human-centered design, and design thinking. We believe in getting to the most meaningful outcome as efficiently as possible, with human needs in mind. This includes questioning core assumptions, investigating existing conditions, exploring analogous industries, understanding the competitive landscape, and observing behaviors in context. This holistic approach opens new paths for discovery and unleashes ideas that lead to innovative outcomes.
I have a challenge.
How do I approach it?
We begin every creative challenge with a Discover phase, where we identify the problem, prepare and conduct research, and gather inspiration from a wide range of sources
I learned something.
How do I interpret it?
After the Discover phase, we enter a Define phase, where we tell stories, find patterns and frame early opportunities for design.
I see an opportunity.
What do I create?
Once articulated in the Define phase, we brainstorm possibilities and Develop our ideas, conceptually and concretely.
I have an idea.
How do I build it?
Finally, once we are aligned on a way forward, we Deliver by refining our work through to completion.
We discover, develop, and design solutions for the built environment. Taylor Design’s three practice areas – Architectural Design, Interior Design, and Design Strategy – are united in their use of design as both a point of view, and a shared process.
Our design work focuses on creating a sense of community among users, laying the groundwork for successful business operations, and promoting sustainability.
We collaborate with our clients to transform the experience of their surroundings and interactions in ways that drive value beyond the physical space.
Our Design Strategy practice is process-oriented, human-centered, and based on the tried and true techniques of design thinking.